I'm a BRand and Marketing Strategist with diverse experience in storytelling, analyzing data, developing campaigns and strategies for traditional and non-traditional projects.
Hi there! I’m Brenda — An international Brand and Marketing Strategist located in Boston, MA. For the last 5+ years, I've produced hundreds of B2B and B2C projects for CPG, Education, Retail, Government, and Nonprofit clients in agencies, freelances, consultings, and in-house positions.
I live to craft branded multi-channel campaigns leveraging user/consumer research and analytics to get results. Deep insights into target audiences, what motivates them and where to best reach them eliminates guesswork on campaign development, resulting in bulletproof creative using the right words and the right images presented in the right places.